TrustList
Find software and services you can trust. TrustList is a global B2B discovery and procurement intelligence platform where buyers compare vendors on verified evidence — not on who paid the most.
Choosing business software is mostly guesswork
Every vendor site says the same thing. Review sites rank whoever advertises. Analyst reports cost more than the software. So most procurement decisions come down to a shortlist someone half-remembered from a conference.
TrustList exists to replace that with evidence. It brings together verified company information, community and professional reviews, awards, rankings and market intelligence in one place — so a shortlist can be defended, not just asserted.
Buyers use it free. Vendors get a portal to claim and maintain their listing, prove their credentials and reach buyers who are actively comparing.
- Listings
- 200,000+ products and services to compare
- Reviews
- Verified by work email or direct invitation
- Rankings
- Earned on rating and volume — never sold
- Cost to buyers
- Free, with no gated shortlist
Shortlist with confidence
Everything a buyer needs to go from "we need a CRM" to a defensible three-vendor shortlist.
Category browsing
Explore by category — IT management, CRM, lead management, accounting, LIMS, business management and many more.
Side-by-side comparison
Put candidate products next to each other and compare features, ratings and review sentiment in one view.
Verified reviews
Reviews come from authenticated reviewers, so you're reading practitioners rather than anonymous accounts.
Rankings & awards
Category rankings derived from rating and review volume, plus awards that recognise consistent performers.
AI model leaderboard
A scored, continuously updated ranking of leading AI models — a fast-moving category that traditional directories ignore.
Launches
A feed of newly launched products, so buyers see what's arrived since the last time they evaluated the market.
Quote requests
Request pricing from verified vendors without handing your details to every supplier in the category.
Buyer guides
Category context explaining what actually differentiates products, so the comparison columns mean something.
Be found by buyers who are already comparing
The vendor portal turns a passive directory entry into a channel you control.
Claim & verify your listing
Take ownership of your company profile, confirm your details and carry a verification signal buyers can see.
Maintain your profile
Keep positioning, features, categories and media current — instead of leaving buyers to read a stale third-party summary.
Invite customer reviews
Invite your customers to review you through an authenticated flow, so genuine advocacy is visible and attributable.
Receive qualified leads
Quote requests come from buyers actively evaluating your category, not from a scraped list.
Launch announcements
Publish new products and releases into the Launches feed to reach buyers at the moment they're looking.
Market intelligence
See how your category is rated and ranked, and where you sit against the alternatives buyers consider.
The rules that make the data worth reading
A review platform is only as good as what it refuses to sell. These are the constraints TrustList operates under.
| Review verification | Reviewers authenticate via a work email address or a direct invitation, so reviews trace back to a real working context. |
|---|---|
| Vendor influence | Reviews are independently verified and are not influenced by vendor payments. Vendors cannot remove or reorder reviews about them. |
| Ranking basis | Rankings are calculated from rating and review volume. Placement is earned, not purchased — there is no pay-to-win tier. |
| Vendor verification | Companies can claim their listing and verify their identity, giving buyers a clear signal about who is actively maintaining a profile. |
| Buyer cost | Access is free for software buyers. Comparison, reviews and rankings are not paywalled. |
| Lead handling | Quote requests are directed to verified vendors, so buyer contact details aren't broadcast across a category. |
Explore the platform
The main sections of trustlist.uk, and what each one is for.
Categories
The structured index of the market — browse software and IT services by what they actually do.
Launches
Newly listed and newly released products, surfaced as they arrive.
AI models
A scored leaderboard of leading AI models, kept current as the field moves.
Write a review
The authenticated review flow, open to practitioners with real experience of a product.
Vendor portal
Claim a listing, maintain a profile, invite reviews and manage incoming quote requests.
Comparison
Build a side-by-side view of shortlisted products before you commit to a demo cycle.
Listing a product, or evaluating one?
Talk to us about vendor listings, partnerships or procurement intelligence for your organisation.